About Sam Haan
Your Coverage. Your Choice. My Help.
I am an independent insurance broker helping individuals and families navigate the often-confusing world of insurance and financial protection — with clarity, honesty, and no cost to you.
Sam Haan
Independent Insurance Broker
19+ years of advocacy — the subject just changed.
After 15+ years navigating complex social service systems for my clients, I founded Haan Group LLC in September 2022 and spent the last 4+ years mastering the insurance landscape. I didn't just change careers — I brought a decade and a half of client-first advocacy into the insurance world.
Those 4+ years as an independent broker have been built on real experience: multiple enrollment cycles, shifting markets, and hundreds of client plans across Medicare, ACA, and ancillary coverage. Advocacy doesn't change — only the subject matter does.
As an independent broker, I work with a wide range of carriers — Medicare Advantage, Medicare Supplement, Part D, ACA Marketplace, life insurance, annuities, dental, vision, hearing, hospital indemnity, and more. Licensed in multiple states.
And here's something most people don't realize: working with me costs you nothing. My compensation comes from a federally regulated commission paid by the insurance carriers. That means I earn your business and loyalty through results — and the best compliment you can give me is a referral.
- Licensed Health & Life Insurance Broker — multiple states
- Social Security strategy support — coming soon as I complete RSSA® certification
- Medicare Advantage, Supplement, and Part D
- ACA Marketplace, life, annuities, dental, vision, and more
- Independent broker — not tied to any single carrier
- No cost to you — paid a federally regulated commission by the carriers
Social Security strategy support is coming soon.
I am completing the Registered Social Security Analyst (RSSA®) certification so I can offer thoughtful Social Security strategy support in the future. This specialized training focuses on the questions that can shape important retirement decisions.
Once certification is complete, I plan to offer guidance around key claiming considerations, Social Security and Medicare coordination, and other retirement planning questions. Until then, I am not offering personalized RSSA analyses or Social Security strategy services.
What is available now: My insurance guidance remains available at no cost to you, with compensation paid by insurance carriers when you enroll.
What you can always expect from me.
People First
With 15+ years in social services and 4+ years as an independent broker, I approach every client relationship with an educator's mindset. My goal is to explain your options clearly, answer every question honestly, and make sure you feel confident — not pressured — in every decision.
Independent Guidance
I'm not captive to any single carrier. That means I can shop the market on your behalf and show you options you might never find on your own — Medicare Advantage, Supplement, Part D, ACA plans, annuities, and more. My recommendation is always based on what fits your life, not what pays the most.
Your Personal Point of Contact
Once you are enrolled, I become your agent — and I stay your agent as long as you come through me. If you ever want to switch plans, call me first. I handle that enrollment too, which means you keep the same person in your corner and nothing falls through the cracks. Questions, billing issues, coverage changes, plan reviews — you call me directly and you get me every time. No call centers, no hold queues, no getting bounced around.
A Resource for Life
My commitment doesn't end at enrollment. Whether you're turning 65, retiring, losing employer coverage, or simply reviewing your benefits, I'm here before, during, and after — for as long as you need me.
Ready to work together?
A free, no-obligation conversation is the best place to start. Tell me about your situation and I'll help you figure out your next step.